Cartes de visites

A product invisible on the shelf is a dead product. We turn your packaging into a purchase trigger

The problem with packaging that flops? It's designed by graphic designers who have never set foot in a supermarket. The result: pretty on Behance, invisible on the shelf.

2 to 3 months

for a complete overhaul

100+

sites delivered

12

senior designers

Start Plan

Design-system.md French Version

Cartes de visites
Cartes de visites

Packaging Design

Gros sur la main d'une personne qui range un dossier

Has your brand aged faster than expected? Are your teams lost between ten versions of the logo? Has your rebrand been dragging on for eight months and you're launching in three weeks?

Good news, that's what we're here for.

Too much complexity, not enough impact.More time was spent getting organized than actually producing. Deadlines slipped, feedback piled up, and the creatives ended up burning out...

A continuous workflow to create your new brand, and bring it to life

The art direction is crazy, but our method isn't. Thanks to our working methodology, we co-create your brand with your teams through successive 48–72h iterations. Every deliverable is justified by your senior lead designer

A dedicated team, from the first wireframe to launch

A senior lead designer driving the project, a project manager steering it day-to-day, and Geoffrey developing it in Framer. The same people from kick-off to training, plus a video with every delivery so you never lose track.

A version every 48 to 72 hours

A traditional agency leaves two to three weeks between presentations. At Dafolle, each task is estimated in credits before starting, then delivered in short iterations. You provide immediate feedback, and the project never gets bogged down.

Designed in Figma, developed in Framer, editable by you

The pages are designed in Figma, approved on your phone, and then Geoffrey builds them in Framer. Once live, changing text takes just two clicks, and the site connects to your AI tools via MCP.

They chose Dafolle for their Packaging Design

A few examples of our work

What does a rebranding project look like?

Before starting a project, we agree together on the list of deliverables to build.

Days 1–2

Competitive audit

We buy your competitors' products, photograph them on a recreated shelf, and analyze the visual codes of your category.

List of sized tasks

Access to Dafolle OS

Days 3–4

Visual architecture

We define the info hierarchy (Brand/Product/Benefit), the typographic grid, and the color system by range.

List of sized tasks

Access to Dafolle OS

Days 5–7

Design & variations

We create the main design + variations for the range. 1:1 print test + realistic 3D simulation.

List of sized tasks

Access to Dafolle OS

Days 8–9

Physical shelf test

We print it, place it on a recreated shelf next to your competitors, and check visibility from a distance.

List of sized tasks

Access to Dafolle OS

Days 9–10

Print-ready files

We prepare the files for the printer: trim marks, bleed, approved Pantone, technical template, proof.

Why choose Dafolle for your rebranding?

Criteria

Traditional agency
Dafolle
Senior freelancer

Delivery format

Locked PDF

Living system integrated with AI tools

Figma files only

12-month changes

A change order for every change

Included in the subscription

Rate negotiated with each adjustment

Initial timeline

4-6 months

Six weeks

Variable

Annual budget

Project + change orders

A monthly subscription

Multiple invoices

Team autonomy

Agency dependency

Full, via templates + AI tools

Reliance on freelancers

After delivery

You are left alone with a PDF

The system keeps growing

The freelancer disappears

Team autonomy

Agency dependency

Full, via templates + AI tools

Reliance on freelancers

Why choose Dafolle for your rebranding?

Criteria

Traditional agency
Dafolle
Senior freelancer

Delivery format

Locked PDF

Living system integrated with AI tools

Figma files only

12-month changes

A change order for every change

Included in the subscription

Rate negotiated with each adjustment

Initial timeline

4-6 months

Six weeks

Variable

Annual budget

Project + change orders

A monthly subscription

Multiple invoices

Team autonomy

Agency dependency

Full, via templates + AI tools

Reliance on freelancers

After delivery

You are left alone with a PDF

The system keeps growing

The freelancer disappears

Team autonomy

Agency dependency

Full, via templates + AI tools

Reliance on freelancers

When we launched Dafolle, we had had enough of website redesigns that drag on for eight months, cost six months' worth of contract amendments, and end up with a site that no one dares touch anymore.
We built a model for the exact opposite: a subscription with no quotes, senior designers recruited for their business acumen, and an AI infrastructure that we enhance every month so your teams remain autonomous after we're done.
If you're hesitating about entrusting your redesign to us, let's take fifteen minutes. I'll tell you what we can do, and what we won't do.
Joffrey from the Dafolle team
Joffrey from the Dafolle team

Joffrey & Clara

Co-founders of Dafolle

All members of the Dafolle team

Close-knit team

Close-knit team

Fan of the merch

Fan of the merch

Actual photo (see quality)

Actual photo (see quality)

Fond coloré décoratif

Ready to transform your packaging?

We audit your competitors and send you a free visual analysis of your shelf.

Gradient background

We've anticipated your questions

We know that outsourcing your design to an external team can raise a few questions. Here are our answers.

Gradient background

We've anticipated your questions

We know that outsourcing your design to an external team can raise a few questions. Here are our answers.

How long does it take to create packaging?

10 days for a main package + range variants (up to 5 SKUs). Includes a physical shelf test and print-ready files.

What exactly do you deliver?

Print-ready AI/PDF files with full technical specs (Pantone, trim marks, bleed), photorealistic 3D render, variant template for future SKUs, shelf test photos.

Are you really testing in real conditions?

Yes. We print at 1:1, set it on a recreated shelf (shelving + supermarket-style lighting), photograph it next to your competitors, and check visibility at 2-3 meters.

How much does packaging cost?

One-off project: €2,900-5,500 depending on complexity (number of SKUs, type of material, special finishes). On subscription: included in your monthly plan with unlimited iterations.

Can I easily extend my range afterward?

Yes, we deliver an Illustrator template with your design system (grid, typography, colors by range). You can adapt it internally or we can do it for you as part of a subscription.

Do you also handle printing?

No, we deliver print-ready files for your printer. But we can recommend reliable printers based on the medium (cardboard, plastic, label).

Difference between packaging and label?

Packaging = 3D box/wrapping (cardboard, plastic, tube). Label = 2D surface affixed to container (bottle, jar). We manage both with the same print rigor.

Do you also do e-commerce packaging (Amazon, etc.)?

Yes. E-commerce packaging has different constraints (Amazon label, unboxing, transport protection). We adapt the design according to the sales channel.

Do you comply with legal standards (nutrition, recycling, etc.)?

We integrate your mandatory legal notices (ingredients list, Triman, barcodes, etc.) into the design. However, we do not provide legal advice: you must provide the validated texts.

Can we test several versions before printing?

Yes, on subscription. We create 2-3 versions, test them on a recreated shelf, and pick the best performer before delivering the print files.

English