Branding & identity: the brand image that evolves as quickly as your business

At Dafolle, you don't pay a one-off fee; you gain a part-time designer. One active task at a time, delivered in 48–72 hours. Unlimited revisions, pause or cancel whenever you want. Zero commitment for life.

*As Soon As Possible (tired of anglicisms)

Branding Dafolle

150+

Branding projects delivered in 4 years

3-6 weeks

Average time for complete brand refresh

100%

Senior designers (10+ years of experience)

Our success story

Branding that makes an impression, packaging that stands out on the shelf, campaigns that convert. We design strong visual identities and materials that speak directly to your end customers.

B2C & Retail
Tech companies
B2B Services

Our success story

Branding that makes an impression, packaging that stands out on the shelf, campaigns that convert. We design strong visual identities and materials that speak directly to your end customers.

B2C & Retail
Tech companies
B2B Services

Why Dafolle for your branding: we don't just make it pretty, we do business.

Dafolle illustration process

4 approaches depending on where you are. No single template.

Creation from scratch, strategic rebranding, brand refresh or branding vision for 5-10 years. We adapt the process to your growth phase, not the other way around. No pre-filled PowerPoint with your name in the header. Each project is designed for your business reality.

Deliverable illustrations Dafolle

Ready-to-use deliverables. Not a dead PDF.

Comprehensive guidelines in Figma (not an 80-page PDF), social media templates (Instagram, LinkedIn, TikTok), email signatures, slide decks. You can use your brand the day after delivery. Not a PDF stored in a folder "Archive 2024" that no one will ever open.

Dafolle illustration expertise

Senior designers. Minimum of 10 years of experience.

Our designers have worked for M6, Doctolib, Swile, RICOH. They know what works in B2B SaaS, retail, and finance. No junior who is discovering your industry at the same time as your brief. No design "inspired by Dribbble" that does not convert.

Our ServicesBranding

Everything you need, in a single subscription

01 /

Brand creation

Complete identity from scratch for a new business or new product. Logo, charter, guidelines, variations.

02 /

Strategic rebranding

Your brand image no longer matches with today's customers. Let's start afresh on a solid foundation.

03 /

Rafraîchissement de la marque

Modernisation without revolution of your existing identity. Keep the DNA, eliminate obsolescence.

04 /

Brand guidelines

Complete graphic charter and an implementable design system in Figma. Not a PDF, a tool.

05 /

Naming & strategy

Brand name creation and brand platform (premium option, delivery +2 weeks, +5K€ excluding subscription).

06 /

Immediate declines

Social templates, email signatures, slides. Usable immediately, not in 3 months.

They chose Dafolle for their website redesign.

Some examples of achievements

From idea to live site in 4 steps

For emergencies,

delivery possible within 24 hours

with our Boost Mode

From idea to live site in 4 steps

For emergencies,

delivery possible within 24 hours

with our Boost Mode

Day 1-2

Immersion & Brief

Understanding your market, your competitors, your current positioning. A 2-3 hour workshop followed by in-depth research on the Dafolle side. We do not start designing until we know where we are going.

Day 3-5

Creative exploration

3-4 radically different brand directions. Moodboards, sketches, visual territories. You choose the one that speaks to you. Not a single logo 'take it or leave it.'

Day 6-10

Development direction chosen

Logo, typography, palette, iconography, photo style. We take the direction to the fullest. First validation with you.

Day 11-14

Declensions & applications

Social media templates, email signatures, slide decks. Everything that allows for the immediate use of the brand. Not in 3 months.

Day 15-18

Guidelines & Design System

Complete documentation in Figma: components, usage rules, dos and don'ts. Transferable to any designer (even junior).

Day 18-21

Final revisions & delivery

2 complete review loops included. Final exports: Figma, PDF guidelines, source files for the logo (AI, SVG, high-resolution PNG).

Ready to transform your brand image?

Launch your branding

Ready to transform your brand image?

Launch your branding

Dafolle vs the others: why 300+ customers have taken the plunge

CritèresDafolleClassic AgencyFreelance
Timeline
2–4 weeks (continuous flow)
2–3 months (endless briefs)
Variable depending on availability
Approach
Dedicated part-time designer
Heavy, sequential, bureaucratic process
Occasional execution, followed by radio silence
Revisions
Unlimited, 48–72 hours per iteration
Charged beyond the quote
Limited (often 2 max)
Deliverables
Living Figma charter + Loom
Static 80-page PDF that no one reads
Isolated logo, good luck with the rest
Value
Evolving brand, designed for digital
Fixed result, obsolete in 6 months
Non-scalable result, no system vision
CritèresDafolleClassic AgencyFreelance
Timeline
2–4 weeks (continuous flow)
2–3 months (endless briefs)
Variable depending on availability
Approach
Dedicated part-time designer
Heavy, sequential, bureaucratic process
Occasional execution, followed by radio silence
Revisions
Unlimited, 48–72 hours per iteration
Charged beyond the quote
Limited (often 2 max)
Deliverables
Living Figma charter + Loom
Static 80-page PDF that no one reads
Isolated logo, good luck with the rest
Value
Evolving brand, designed for digital
Fixed result, obsolete in 6 months
Non-scalable result, no system vision

The tools we use for Branding

Any questions? We respond within 48 hours.

It is known that entrusting your design to an external team,
raises some questions. Here are our answers.

What is the difference between brand creation and rebranding?

How much does branding cost at Dafolle?

Do you do naming?

What are the deliverables, concretely?

What types of businesses do you work with?

Does branding include the website?

How many revisions are included?

Do you do branding for companies internationally?

And what if we just want a quick logo?

Do you keep the rights or are we the owners?

English