Stand design

Has your brand aged faster than expected? Are your teams lost between ten versions of the logo? Has your rebrand been dragging on for eight months and you're launching in three weeks?
Good news, that's what we're here for.
Too much complexity, not enough impact.More time was spent getting organized than actually producing. Deadlines slipped, feedback piled up, and the creatives ended up burning out...
A continuous workflow to create your new brand, and bring it to life
The art direction is crazy, but our method isn't. Thanks to our working methodology, we co-create your brand with your teams through successive 48–72h iterations. Every deliverable is justified by your senior lead designer
A dedicated team, from the first wireframe to launch
A senior lead designer driving the project, a project manager steering it day-to-day, and Geoffrey developing it in Framer. The same people from kick-off to training, plus a video with every delivery so you never lose track.
A version every 48 to 72 hours
A traditional agency leaves two to three weeks between presentations. At Dafolle, each task is estimated in credits before starting, then delivered in short iterations. You provide immediate feedback, and the project never gets bogged down.
Designed in Figma, developed in Framer, editable by you
The pages are designed in Figma, approved on your phone, and then Geoffrey builds them in Framer. Once live, changing text takes just two clicks, and the site connects to your AI tools via MCP.
They chose Dafolle for their Stand design
A few examples of our work
What does a rebranding project look like?
Before starting a project, we agree together on the list of deliverables to build.
Days 1–2
Audit & Objectives
We analyze your target trade shows, the visitor profile and your goals (leads, demos, awareness). We define the stand's zones.
List of sized tasks
Access to Dafolle OS
Days 3–5
Visitor flow architecture
We draw the floor plan: visitor flow, interaction areas, visual touchpoints. Everything is designed for conversion.
List of sized tasks
Access to Dafolle OS
Days 5–8
3D Design & Signage
We create photorealistic 3D renderings, signage (banners, panels), and ambiance visuals.
List of sized tasks
Access to Dafolle OS
Days 8–10
Technical manufacturing plans
We produce the technical plans (dimensions, materials, assembly) for your manufacturer. Standard industry format.
List of sized tasks
Access to Dafolle OS
Days 10–12
Assembly Guide & Support
The illustrated assembly guide, electrical specs, and equipment list are provided. Support included until disassembly.
When we launched Dafolle, we had had enough of website redesigns that drag on for eight months, cost six months' worth of contract amendments, and end up with a site that no one dares touch anymore.
We built a model for the exact opposite: a subscription with no quotes, senior designers recruited for their business acumen, and an AI infrastructure that we enhance every month so your teams remain autonomous after we're done.
If you're hesitating about entrusting your redesign to us, let's take fifteen minutes. I'll tell you what we can do, and what we won't do.
Joffrey & Clara
Co-founders of Dafolle

The tools we use for booth design
Do you build the stand or just design it?
We deliver the complete design (3D plans, technical plans, signage). You choose your manufacturer or we connect you with our partner network (manufacturing -40% vs traditional stand builder).
How much does a Dafolle stand design cost?
One-off: €3,500-€7,500 depending on complexity (floor space, number of zones, custom elements). On subscription: included in the package, unlimited iterations for every show.
How long does it take to design a stand?
12 days for a complete stand (architecture, 3D design, technical drawings, signage). It can be reduced to 8 days in rush mode.
Is the stand reusable for multiple exhibitions?
Yes. We design adaptable modular structures. You can modify the signage, visuals, and configuration for each event.
Are you in charge of logistics (transport, assembly)?
No. We provide the plans and the assembly guide. You handle the manufacturing, transport, and assembly (or your usual contractor).
Can the stand be adapted to different floor sizes (12m², 20m², 36m²)?
Yes. We design a modular version with 3 configurations depending on the available space. You keep visual consistency.
Do you also do signage and visuals?
Yes. Kakemonos, product panels, roll-ups, screens (video storyboard), brochures (layout only). Everything is designed in line with the stand.
Can we test the stand before production?
Yes. We deliver a photorealistic 3D rendering + a 360° virtual tour to validate the experience before starting production.
What types of trade shows does it work for?
B2B shows (tech, industry, health), consumer shows (retail, food), corporate events (conventions, roadshows). We adapt the architecture to the visitor profile.
What is the difference between a Dafolle stand and a traditional agency stand?
Traditional agency = rental + decoration. Dafolle = conversion architecture + high-end design + full ownership. You own everything, reuse everything, control everything.

















