Your goodies should not end up at the back of a drawer.

The problem with classic merch? Generic, invisible, forgotten in 48 hours.

*As Soon As Possible (tired of anglicisms)

+89%

Retention rate (items kept for more than 6 months)

127

Average impressions per promotional item (versus 12 for a Bic pen)

0

Goodies found on Alibaba (we create, we do not copy)

Our success story

Branding that makes an impression, packaging that stands out on the shelf, campaigns that convert. We design strong visual identities and materials that speak directly to your end customers.

B2C & Retail
Tech companies
B2B Services

Our success story

Branding that makes an impression, packaging that stands out on the shelf, campaigns that convert. We design strong visual identities and materials that speak directly to your end customers.

B2C & Retail
Tech companies
B2B Services

Why are your current goodies invisible?

Because they come from the same catalog as your competitors.

The recycled Alibaba catalog

Pen, tote bag, USB key. Your goodies look like those from the bank across the street. Result: zero brand recall. We do not order, we design.

01 /

Plated design, not thought out

Centered logo on a white background. The minimum requirement of design. Your promotional items say nothing; they merely stamp your name on a random object.

02 /

Useless object = Thrown away object

A useless gadget ends up at the bottom of the drawer. Our rule: real utility × desirable design = item kept.

03 /

Our ServicesGoodies & Merch

Everything you need, in a single subscription

01 /

Non-generic product selection

We start from your brand values to find the meaningful item. No pre-chewed catalogue.

02 /

Memorable design

Unique pattern, custom typography, brand colours. Your goodie becomes recognizable from 10m.

03 /

Premium perceived quality

We test the materials, the finishes, the weight. A cheap giveaway harms your image more than it builds it.

04 /

Realistic mock-ups

We visualize the rendering before production. No surprises at delivery.

05 /

Sourcing reliable suppliers

We work with European manufacturers (when possible) and verified ones. Deadlines are respected, and quality is consistent.

06 /

Distribution strategy

We define who receives what, and in what context. A poorly targeted goodie equals wasted budget.

They chose Dafolle for their website redesign.

Some examples of achievements

From idea to live site in 4 steps

For emergencies,

delivery possible within 24 hours

with our Boost Mode

From idea to live site in 4 steps

For emergencies,

delivery possible within 24 hours

with our Boost Mode

Day 1-2

Brief & Strategy

We identify your targets, your values, and the actual use of the goodie. Trade show, customer package, onboarding, public merch?

Day 3-4

Product selection

We propose 3-5 product ideas aligned with your brand. With an analysis grid: usefulness, cost, memory impact.

Day 5-7

Design & Variants

We create the design of the selected goodie. Pattern, typography, logo placement. We test the variants.

Day 8-9

Mock-ups & Validation

We deliver photorealistic 3D visuals. You approve before launching production.

Day 10-12

Sourcing & Quotes

We contact 3-4 suppliers, compare prices and delivery times. You choose the best value for money.

Day 13+

Production Follow-up

We manage production: sample validation, quality control, delivery. You receive merch ready for distribution.

Ready to create merch that we keep?

We audit your current goodies (or start from scratch) and propose 3 product concepts.

Ready to create merch that we keep?

We audit your current goodies (or start from scratch) and propose 3 product concepts.

Your freebies end up at the bottom of a drawer. Or straight in the bin.

Because it is a white mug with your logo printed on it. Like the 10,000 other mugs that your customers have already received.

CritèresDafolleAgencyFreelance
Approach
Thoughtful merchandise strategy (useful items that extend the brand experience)
Generic corporate goodies catalogue (pens, mugs, USB sticks)
Online ordering on a cheap goodies website
Product selection
Premium items selected for your target (durable, useful, desirable)
Standard corporate products (no one really uses them)
The cheapest in the catalogue (catastrophic quality)
Personalisation
Design integrated into the item (the item tells the brand's story, not just a slapped-on logo)
Screen-printed logo (stamping approach)
Vectorised logo glued onto the product (amateur result)
Quality & ethics
Durable, ethical, traceable products (GOTS, Fair Trade, European origin)
Average quality (products that break/wear out quickly)
Discounted made in China (disposable items)
Brand impact
Goodies that create attachment to the brand (people keep them, use them, show them)
Goodies that end up at the back of a drawer (forgotten in 48 hours)
Goodies thrown away immediately (too low quality)
Result
Merchandise that becomes a brand asset (customers asking where to buy the product)
Wasted goodies budget (no one uses them)
Cheap goodies that degrade the brand image
CritèresDafolleAgencyFreelance
Approach
Thoughtful merchandise strategy (useful items that extend the brand experience)
Generic corporate goodies catalogue (pens, mugs, USB sticks)
Online ordering on a cheap goodies website
Product selection
Premium items selected for your target (durable, useful, desirable)
Standard corporate products (no one really uses them)
The cheapest in the catalogue (catastrophic quality)
Personalisation
Design integrated into the item (the item tells the brand's story, not just a slapped-on logo)
Screen-printed logo (stamping approach)
Vectorised logo glued onto the product (amateur result)
Quality & ethics
Durable, ethical, traceable products (GOTS, Fair Trade, European origin)
Average quality (products that break/wear out quickly)
Discounted made in China (disposable items)
Brand impact
Goodies that create attachment to the brand (people keep them, use them, show them)
Goodies that end up at the back of a drawer (forgotten in 48 hours)
Goodies thrown away immediately (too low quality)
Result
Merchandise that becomes a brand asset (customers asking where to buy the product)
Wasted goodies budget (no one uses them)
Cheap goodies that degrade the brand image

The tools we use for Goodies & Merch

Any questions? We respond within 48 hours.

It is known that entrusting your design to an external team,
raises some questions. Here are our answers.

How long does it take to create a custom goodie?

Do you also manage production?

How much does a Dafolle goodie cost?

What is the minimum quantity to start production?

Can we make several different goodies?

Do you offer merchandise to sell (e-shop) or just to give away?

Can we test the design before mass production?

Do you manage goodies for events (tight deadlines)?

Are the source files delivered?

Do you also do product packaging?

English